My experience

• Have been working with online marketing since 2005
• Spent 4 years at Google, leading a team to fight spam on the web (incl. black hat SEO techniques) in European markets
• Extensive work with European SEO industry regarding black hat SEO, speaker at SEO conferences
• Currently working with large international companies as well as start-ups to fulfill their websites’ potential

My philosophy

• Focus

Rather concentrate on what is important to achieve than making noise with fancy graphs. My job is to add value to your core business, not to impress you with buzz-words.

• Trying and Testing

Thinking outside the box, then proving that it works by collecting data, testing and iterating.

• Long-term success and integrity over short-term fads and questionable methods

Too many sites get a boost and are then excluded from Google’s index because of a lack of knowledge. Thanks to my background I know how to maximize your results while playing by the rules.

• Education and Support

Continuous support and review during a project is a given. But in the end, it is your website. That’s why I make sure my clients understand each step during a project and know how to continue their website’s success after the project has been completed.

Articles in the press with me:

• Interview in Internetworld – Swedish (English translation)
• Article in Internetworld – Swedish (English translation)
• Article in CHIP Magazine and FOCUS Online – German (English translation)